Logo, smogo… there is more to your brand than a logo!
It's not all about the logo baby!
When you think of branding, you might think “logo” but your brand becomes the shorthand of what you stand for!
Imagine if …
…your brand really showed what you do?
…all the colors, fonts, and images were consistent?
…the mission statement was crystal clear?
… and you were really really proud of your brand presence?
She is quick, witty, and so knowledgeable
Working with Michelle is just what any entrepreneur is looking for. She is quick, witty, and so knowledgeable. I needed to get a handle on all my branding. When I spoke to her she said, “I’m like your branding fairy godmother” and she is just that and so much more. She organized the mishmash I had in my head about where I wanted my business to go. Her ability to get my message and create a brand that reflects who I am as a professional is unique, strategic, and effective.
Eva Benmeleh, Psychologist, PhD
Your Brand is like a tattoo!
Michelle Balaun, DIY Branding Expert
A brand is like a tattoo!
Just a little less permanent.
Are you feeling crushed, instead of crushing it? Does your to-do list keep pushing the branding stuff to the bottom and you wish you could wave a magic wand and just have it finished?
Aha! I’ve got the magic for you, quick, useful, easy ways to make your branding woes disappear in bite-sized little chunks. Who am I? I am your magical branding fairy godmother!
We needed a brand image that would distinguish us from our competitors
TrueSelf Branding helped us to launch our company. We had a name but needed to have a brand image that would distinguish us from our competitors.
Michelle created the brand logo and maintained our brand image in all of our marketing materials (Facebook, Instagram, Twitter, LinkedIn, Pinterest). When we launched in February 2017, we were unknown, and in a few short years, Michelle has helped us to cut through the clutter of social media and build our audience. We have over 15K page views per month and have very strong name recognition.
Janice Weinsoff and Tracey Kinker Gebert Founders, HaveUHeard.com
How do you DIY your Brand?
I'm a Brand Architect giving you the plans.
Solopreneurs are doing it for themselves…
You know you can manage all the details of your brand but you need a plan, a vision, and someone with the experience and ideas that can lay it out on the table for you.
You decide the tempo and intensity of what gets DIY’d. It is the easiest way to update, evolve and clarify your brand.
I look forward to a great year in a large part due to Michelle's guidance
I originally reached out to Michelle of True Self Branding to help me improve my elevator pitch and she was not only able to help me speak clearly and effectively about what makes my company unique but she also delivered a complete brand deck that I’m using to revamp all of my digital communications. I’d found myself getting stuck on how to speak to what seemed like two different audiences, our clients and our team members and she helped me gain both the clarity and confidence to fully embrace our unique value. I look forward to a great year in a large part due to Michelle’s guidance!
Laura Gouin, CEO, Satiated Artists