What is the one thing holding you back from taking action on your business?

The answer: CONFIDENCE!

Being confident about you, your brand, and knowing the next steps you need to take for your business should be a priority. Why? Because empowering more women to feel confident and proud of the brand they’ve created will add more beauty, passion, and expertise in the world. I have heard so many women reveal that they sort of, kind of… feel like an imposter. Or they think they are not powerful or smart enough. Yeah, this is something women have carried for a very long time and slowly but surely we are learning that it isn’t true.

Confidence in your branding.

When you think of branding, you might just think of a “logo” but branding is a way of identifying your product or service or… you. Today whether you are an entrepreneur or an employee, we all have a brand. If you don’t create it one will get created for you, without your input or consent. Branding yourself, your business or your personal mission is a modern way of distinguishing yourself from the competitors and clarifying what it is that makes you the better choice. Branding creates a voice for you or your company that reflects your message. This brand, your brand, becomes the shorthand of what you stand for. Having the confidence to choose your mission and develop your brand is the first step.

What if I’m wrong?

Feeling like you’re wrong is a default setting. Default, you know the setting that might not really reflect your actual want or need. You have the ability to update your settings! The choice you make right now is the one that makes the most sense for you, right now. You can change your mind at a later date! All brands evolve and change over the years, so too can your brand. Where you start is not your middle or anywhere near your end!

Where do you get the confidence?

There are several ways you can “get” more confident, here are a few ideas. You know when you have a ‘good hair day’ or you have an outfit that makes you feel…POW! Or that really nice expensive red lipstick that makes you feel like a movie star… wear it, all day. The outfit, the lipstick, the hair… to the grocery, to Target, to the HOA meeting. Give yourself a confidence boost by dressing the part. Next, how are you standing? Are you standing up straight, shoulders back? Of course, you are! Your posture also has a big impact on your confidence. Then there is the secret boost, I have a Pinterest board with lots of motivational quotes, that quickly browse through before I have a big meeting to get my mind working in the right direction. Words silent or spoken have a big impact on your mood.

Want more help with confidence or branding…you’re in luck! TrueSelf Branding Day details!

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